The transformation of companies into the digital world requires a company-wide, structured approach. Digitization strategies present such an approach. They are distinct from IT strategies and often managed by dedicated personnel (such as Chief Digital Officers). Due to the novelty of the underlying phenomenon, there are still important open questions concerning the design, content and implementation of digitization strategies across industries. Such questions are the focus of this project.
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Legner, C.; Eymann, T.; Hess, T.; Matt, C.; Böhmann, T.; Drews, P.; Mädche, A.; Urbach, N.; Ahlemann, F. (2017): Digitalization: Opportunity and Challenge for the Business and Information Systems Engineering Community, Business & Information Systems Engineering (59:4), pp. 301-308
Hess, T.; Matt, C.; Benlian, A.; Wiesböck, F. (2016):Options for Formulating a Digital Transformation Strategy, MIS Quarterly Executive (15:2), pp. 103-119
Matt, C.; Hess, T.; Benlian, A. (2015):Digital Transformation Strategies, Business & Information Systems Engineering (57:5), pp. 339-343